Quietly doing her thing for over 40 years, Kolleen Shallcross was the nomadic & work-from-home pioneer you never heard about.

Kolleen started graphic design and marketing services in 1978, long before adulthood. By the mid-80s she finished her degree at Pratt Institute and was working Madison Ave as a copywriter and creative.

Enter the digital revolution and Kolleen’s side gig blossomed into a thriving business along with her executive publishing career in NYC newspapers.

Because of so much varied experience, Kolleen’s superpower became knowing which space your business needs to be and helping you get there, or sending you to a colleague. Although she focuses on SEO now, she has a plethora of teamlancers on her side with various superpowers.

In addition to the business, Kolleen is the Director of Marketing Operations for Allergy & Asthma Network. A non-profit dedicated to 4 key missions areas that benefit the asthma and allergy community. Her freelance work in helping the organization gain ten times their previous traffic made it a no-brainer for the Network to bring her into the fold.

Additional topics: WordPress, WordPress Speed Optimization, Technical SEO