I’m the founder of Yoast, which we sold to Newfold Digital in 2021. I have a long history in digital marketing as well as WordPress. I’m married to Marieke, who was Yoast’s CEO until we sold it. Marieke and I have four children together.

Marieke and I invest in companies that play at least partly in the digital space through our company Emilia Capital. We also run our own projects there, most notably Marieke’s Empowerwoment project. You can check out the companies we invested in or get in touch if you want us to invest in your company!

I founded Yoast in 2010, after working in several different companies as a digital marketing consultant. I’ve worked on some of the biggest SEO projects in the world, like the site migration of the Guardian from .co.uk to theguardian.com.

In our spare time, we love spending time in our Tuscan vacation home or travel to other places in the world.